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Run your finger 440 miles across the state on a map and you get a sense of how wildly diverse Tennessee is. From the heights of the Tennessee Wall to the shallow swamps of Reelfoot, there’s a lot to unpack everywhere and in between. As Patagonia looked east from their west coast home to a new one in Nashville’s Gulch, we helped them introduce themselves by creating a book that celebrated Tennesseans.

Illustrated map and spot illustrations for Patagonia.
Created with Perky Bros, CD Jeff Perky and Rex Runyeon.